Visit England

01 — Project details

Our aim was to encourage people to visit the North of England and experience everything this rich and beautiful region has to offer.

02 — Creative process

My approach was to develop a campaign showcasing beautiful scenery, exceptional food, and rich culture. The overarching creative concept, Go a Little Further, invited audiences to travel further north and deeper into the region’s culture, community, heritage, and history.

03 — Results

We encouraged thousands to visit the North of England—and yes, we won the pitch.